We created the characters of "Pauli and Marie" together with the South Tyrolean Apple Consortium. Since 2015, they have their own magazine, and appear in ads: With ideas, illustrations, and text – everything on a level appropriate for children. Goal: Our younger readers learn more about fruit-growing in South Tyrol, and their parents gain a greater awareness.
WHAT WE DID.
Strategy & ConceptIllustrationCorporate DesignAdvertisementEditorial DesignGadgetsEvents & Event MarketingPRCopywritingCrisis ResponseTV & Radiospot